Episode 86: The Growing Importance of Hispanic and Latino Marketing
In this episode, Wágner interviews a leading Hispanic communications expert, public speaker, and author, Hernan Tagliani. He is also the President of Hispanic advertising agency, The Group Advertising. His latest book, The Hispanic Market for…
Episode 82: Is Everyone An Entrepreneur Now?
Being an entrepreneur isn’t for everyone. It often takes years of hard work, long hours, and no recognition to become successful. A lot of entrepreneurs give up, or fail for other reasons, like running out of money. Statistics show that over 50% of…
Episode 83: Consumer Engagement is the New Marketing
In this episode, Wágner dos Santos uncovers the growing importance of consumer engagement and how an engaged consumer can be a brand’s most powerful ally.
Episode 85: Youth Versus Experience in the Workforce
In this episode, Wágner dos Santos talks about some of the differences between younger and older workers. Have you often wondered which is better or are you in one of the categories and looking for work?
Episode 81: The Biggest Social Media Marketing Mistake Businesses Make
In this episode, Wágner dos Santos discusses the biggest mistake businesses are making with social media marketing and what they should be doing instead.
Episode 84: What Every Great CEO Must Know
In this episode, Wágner dos Santos goes through his top 10 list of the things that every CEO or business owner must know in order to run a successful business and gain respect from their employees.
Episode 87: Five Steps Toward Launching a Successful Startup
In this episode, Wágner dos Santos shares five important steps to follow if you wish to launch a successful startup.
Episode 88: Your Marketing Needs a Reboot
In this episode, Wágner dos Santos discusses how technology and evolved human communications are shaping the future of marketing.
Episode 89: Meet Your New Consumer – Generation Z
In this episode, Wágner dos Santos introduces the newest and most complex generation of consumers – Generation Z. Are you prepared to communicate and capture the attention of Gen Z? The more you know about them, the greater your chances of success.
Episode 93: Consumer Engagement is the New Marketing
In this episode, Wágner dos Santos uncovers the growing importance of consumer engagement and how an engaged consumer can be a brand’s most powerful ally.